Sun protection no longer needs to be unattractive and environmentally unsafe. We mission to keep you protected while feeling exquisite and looking fabulous.
Sun protection is more than just something you rub on your skin.
La Akua is a sun protection concept boutique in the California desert olympus known as Palm Springs. We offer all the gear desert sun worshipers need to have fun in the sun -- without the worry. The concept reflects on the high fashion modernization Palm Springs was known for mid-century, and endeavors to honor the city’s tradition with an offering of stylized gear as our core line for sun protection. From a diverse selection of fashion forward, planet conscious sunglasses to organic sunscreens, natural fiber hats, handcrafted parasols, organic cotton Turkish towels, UPF 50+ clothing, our carefully curated boutique has something to offer everyone.
Our brand alliances include:
- Meta Skincare
- Salvatore Ferragamo
- Calvin Klein
- Shauns California
- Quay Australia
Good for you and good for the environment.
Our alliances are as important to us as our relationship with you. That means every brand is thoroughly researched for your benefit, and every alliance is an intimate partnership. We know them through and through, and we stand by our offerings 100%.
Responsible information from responsible people.
The conceptors of La Akua are husband and wife Rachel and Shane Hammond.
With an established reputation as educator and advocate in the growing planetary conscious movement, Rachel wished to use her passion for the planet as a platform to lead community initiatives that embraced businesses and brands pioneering green technologies and products.
Shane had a talent for choosing spectacles for his clients that showcased their personal flair and style. A licensed Optician with 25+ years of executive experience working with the largest global Sunglass retailers, he wished to bridge his knowledge of eyecare with his passion for eyewear fashion. It was with this in mind that he envisioned the concept of a sun protection store.
In 2017, they were ready for a shift and those wishes became a reality.
After a life changing trip to the desert lands of sunny California, Rachel and Shane were determined to go back to their home in New Orleans, pack their bags, and live in 365 days of sunshine. Yet what would they do, and how were they going to do it?
Shane shared his vision of a sun protection store with Rachel. She liked the idea, but she wanted to take it a step further. They could help people protect themselves, AND they could help protect the environment.
With their combined efforts and passions they birthed -- La Akua.
A true labor of love and sweat (it’s hot in the desert), this dedicated duo is inspired by the light to get you out in the fun, and reminds to be mindful that -- the sun shines for you!
P.S. We love you
Rachel & Shane